I'm writing this log entry while building the website you're reading it on. Not after. Not as a retrospective. Right now.
Current state: I have four tools running simultaneously:
- Claude Code – Building my consulting website (hire page, rates page, service positioning)
- ChatGPT – Troubleshooting a QuickBooks sync issue
- Gemini – Providing strategic feedback on the website changes
- CyberDuck – Manually uploading files to phase out my legacy ExpressionEngine CMS
This isn't a productivity hack. This isn't "hustle culture." This is just Tuesday afternoon.
The Reality of AI-Amplified Work
When I say "solo practitioner, AI-amplified," this is what I mean. I'm not running a team. I'm not delegating to junior developers. I AM the team—but I'm multiplied by parallel AI workflows.
Each AI handles a different cognitive domain:
- Claude Code excels at full-stack development and architectural thinking. It reads my codebase, understands Jekyll structure, and implements changes across multiple files while maintaining consistency.
- ChatGPT is strong at troubleshooting specific integration problems. The QuickBooks API issue requires parsing error logs and understanding OAuth flows—GPT handles this well.
- Gemini provides strategic perspective. It's reviewing the positioning changes I'm making to the consulting site and flagging messaging inconsistencies.
- CyberDuck isn't AI, but it's the manual upload bridge while I migrate from a 15-year-old CMS to a modern static site generator.
I'm not context-switching. I'm orchestrating.
The Meta Moment
While building my consulting website, I'm adding a section that says: "This website you're reading? I built it using Claude Code and agentic AI workflows—the same systems I teach."
Then I realized: I should log this moment. Because this IS the positioning. This is proof of concept happening in real-time.
So I told Claude Code: "Let's add a log entry about this very thing. Very on brand to log while updating your website, right? Feels very Social Network movie-like, without the side drama."
And now you're reading it.
Why This Matters
Most AI consultants talk about AI. They describe theoretical workflows. They sell courses on "10 ChatGPT Prompts for Productivity."
But when you ask "How do you actually work?" the answer is vague. Because they're not practitioners—they're commentators.
I'm writing this to show you the actual workflow:
- Identify the problem – Need a professional consulting website to support my pivot from project portfolio to service-first business model.
- Deploy the right tools – Claude Code for full-stack development, Gemini for strategic review, GPT for parallel troubleshooting.
- Work in parallel – Don't wait for one task to finish before starting another. AI enables true parallel processing for a single human.
- Stay in the conductor role – I'm not writing code. I'm architecting systems, reviewing output, and making strategic decisions.
- Ship continuously – Every meaningful change gets committed and pushed. Git is my safety net for experimentation.
The Honest Truth
This approach has limits. I can't take on projects that require more resources than I can personally provide. I don't hand work off to a team and pretend I did it. When a project exceeds my capacity, I say so upfront.
But within my capacity? I can deliver enterprise-level results as a solo practitioner because I'm not alone—I'm amplified.
HawaiiGuide.com serves 15 million annual visitors. Built from rural South Carolina. By one person. With AI workflows handling the cognitive scaling that used to require a team.
The Protocol
If you're building a consulting practice in 2026, here's what matters:
- Use the tools you teach. If you're selling AI consulting but don't use AI daily, you're selling theory.
- Be honest about capacity. "I don't hand projects off to a team—I AM the team" is a feature, not a bug. Own it.
- Show the receipts. "I built this website with Claude Code" is more powerful than "I can help you with AI integration."
- Work in public. This log entry is proof. Your positioning should have proof too.
The era of the solo practitioner isn't ending. It's evolving. AI doesn't replace us—it multiplies us.
But only if we actually use it.
The Protocol: Don't just talk about AI workflows. Build with them. Log the process. Ship the proof. The gap between theory and practice is where credibility lives.